A Guide to Fundraising with Gift Range Charts


Not all gifts are created equal.

twb-gift-charts

Capital campaigns are not supported by populations of equally capable and motivated donors. Some contributions will be large and some small, and there will be many more small ones than large.

That’s what makes gift tables such a useful planning tool. They allow you to consider your constituencies by donor giving level and communicate your campaign to your board and administration. It’s a great visualization of what it takes to reach your goal.

What’s included:

  • An overview of the usage of gift charts (also known as gift tables or gift pyramids).
  • A lesson on understanding and building gift tables.
  • 6 potential gift tables for 6 different campaign goals.

Download: A Guide to Creating & Using Gift Tables

$1 Million Example Gift Chart

Gift Ranges

Goal by Range

Goal Number of Gifts

Prospects Required
by Range 4:1

$250,000 +

$250,000

1

4

$100,000 - $249,999

$200,000

2

8

$50,000 - $99,999

$250,000

5

20

$25,000 - $49,999

$125,000

5

20

$10,000 - $24,999

$100,000

10

40

$5,000 - $9,999

$60,000

12

48

$1,000 - $4,999

$15,000

15

60

TOTAL

$1,000,000

50

200

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